Beeline Now
The Green Standard: Integrating Sustainability into Customer Event Management
Transform your events with sustainability! Explore strategies for eco-friendly, memorable experiences
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Azelle Lee
Jul 24 min read
5 Mistakes to Avoid for Better Email Deliverability
Get better results from your email campaigns with these tips and tricks
Beeline Now Consulting Services
Apr 35 min read
2024 Trends in B2B Marketing: Embracing AI and the Interconnected Future of B2B Sales and Marketing
A Look Back: The Trials and Triumphs of 2023 In 2023, B2B marketing resembled a challenging obstacle course, throwing formidable hurdles...
Azelle Lee
Dec 5, 20234 min read
Breaking Down Silos: How CRM Connects Sales and Marketing
It's not uncommon for businesses to use a mix of various marketing technologies, each serving a specific purpose. Modern marketing...
Beeline Now
Mar 31, 20233 min read
Can Outsourcing Marketing Help You Amidst Resource Cuts?
Slower growth forecasts, layoffs, and budget cuts – companies worldwide are feeling the pinch. And with a business environment that is...
Issa Aviles
Mar 6, 20234 min read
Sales and Marketing Need to Rekindle their Relationship
I spent many years in account management before transitioning to marketing and then moved back to sales before starting Beeline. I’ve...
Mae Rivera-Moreno
Jan 27, 20232 min read
Top 3 Lessons from 2022
2022 brought exciting opportunities to Beeline. Our hive grew, and we ramped up our teams while executing multiple campaigns. But it also...
Beeline Now Consulting Services
Nov 21, 20225 min read
The Future of Marketing Events is Hybrid. Are you ready?
Marketing event models continuously evolve to meet current needs and trends, and to take advantage of new technology. With the onset of...
Beeline Now
Nov 11, 20223 min read
B2B Versus B2C Marketing: What You Need to Know in 2022
While putting up a billboard with an attractive celebrity can make clothes fly off the shelves, or a discount voucher can make you...
Mae Rivera-Moreno
Sep 8, 20222 min read
Empathy: The Key to Successful Marketing Campaigns
How many failed marketing campaigns do you have under your belt? In my 25-plus years in marketing, I have quite a few. One of the biggest...
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